Archive for Business
Recently I came across a unique way on how a well known SaaS company - QuestionPro , used a unique way to build their ‘backlist’. Backlist marketing is something which Seth has been popularizing in his recent blog post . Basically its an approach which will help you in selling your service or [...]
If the circus is coming to town and you paint a sign saying
Ideally you should gather testimonials as soon as you have a website (and a list of happy customers :)).The picture was taken from Small business Web2.0 marketing and modified.Your email marketing campaigns and your website should reference testimonials which you gathered which will help in improving your campaign response rates.